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Reading Instruction: Why Dick And Jane Can't Read

and What We Can Do About It

By Academic Associates founder Cliff Ponder

Copyright 2006 by Cliff Ponder
The new elementary school principal could hardly believe what he was hearing - an eighth-grade student struggling to read a fourth-grade book! "He must be severely handicapped," the principal thought. Upon investigation, however, he found that the reader was a typical 14 year-old boy. Except for one thing - he couldn't read.

I was that school principal, and I soon discovered that those students were not alone; half the adults in the United States can't read simple instructions like those on a job application or a medicine bottle. Canadians fare only slightly better.

So why can't these students read? In desperation I sought an answer from the district's experts. They sent me 2,000 miles away to a reading specialist with a Ph.D. I hung on every word she spoke, but returned to my school no wiser for the effort.

Over the next twenty years I examined every reading instruction methodology that promised even a glimmer of hope, but none provided the answers I so desperately needed. Although some of the methods seemed to help some of the students, there were always large gaps that left many unable to read.

Years later new scientific research on the complex functions of the brain revealed that all the reading instruction programs used in schools - even those that include basic phonics instruction - are predicated on faulty assumptions. They attempt to teach reading to an area of the brain that can't process language in any form. It is the old "Dick and Jane" whole-word method. The entire system was destined to fail from the start.

Armed with the latest research, I began designing a step-by-step protocal that would gently guide students through all the complexities of reading. It had to work in harmony with the brain's sophisticated neurological architecture, and it had to include everything needed to enable students to read and comprehend written English. It must transfer the information on the printed page to the brain smoothly and logically, and result in an orderly, one-way flow of information. Nothing like this had ever been done before.

The new strategy proved itself the very first time it was used. The student was a sixth-grade girl who was stuck at third-grade reading level. After only 28 hours of instruction she advanced to eighth-grade level. Her parents and teachers were shocked at the change. Some called it a fluke. Others called it a miracle. It was neither. It was a simple matter of putting all the complex components of reading together in a logical, easy to understand sequence.

Following that initial success, other students soon responded very much like the first student had. Some were taught individually or in small groups, while others were taught in regular school classrooms. They typically gained between two and six years in total reading skills after only 30 to 60 hours of instruction.

Many of these students had severe learning disabilities. The new method could not cure their disabilities, but it helped them to develop strategies for bypassing some of the defective parts of the brain. In so doing, they suddenly discovered that reading was no longer a problem. Today learning centers, clinics and schools around the world use the method. Thousands of students of all ages who were previously doomed to a life of failure and frustration have seen lifelong barriers crumble.

One California school used the method in their first- and second-grades. While other schools in the area failed to reach a 50-percent literacy rate, the first-graders of that school scored an average of 3.7 [third-grade, seventh month] in reading while the second-graders averaged 6.2 [Sixth-grade, second month]. Every student scored at grade level or higher.

A severely dyslexic 55 year-old woman said upon completion of the course, "I feel that I've lived my entire life wandering in a long, dark cave, and now I'm in the sunshine for the very first time." Her reading level rocketed from fourth-grade to college level.

The method has proven effective at every stage of learning from preschool to adult level, as the primary mode of instruction as well as remedial instruction for the learning disabled. It is called the Academic Associates Reading Course .

It is extremely satisfying to know that so many students have been saved from a lifetime of failure and frustration because of this simple, yet effective method of teaching reading, which any good teacher can use.

[If Dick and Jane were around today they would probably be held back a grade or two, so ineffective was the reading methodology with which they were taught.]

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Testimonials

I...wanted to let you know that [my daughter] got a wonderful report card and some great feedback regarding her reading and has been saying that she wanted to get back to Prince George so she could go back to her tutor. Coming from an eight year-old on the verge of summer holidays [that] is a big compliment...

Michelle F., Prince George

My grade one son is at the top of his class in reading. I am so glad for Diane.

Tammy S., Prince George

I am happy to say that I have completed the Academic Associates Reading Program.  This program gave me the tools to enhance my reading skills. Most of all this program has taken down the walls that has hindered me from advancing in life.  I am very grateful...Diane is an awesome instructor...She makes this program fun and I have looked forward to our sessions. 

Darlene, Prince George

Academic Associate Program Stories

"I'm in sixth-grade. I used to be the worst reader in my class. Not long after I started to go to Academic Associates I found that I could read whatever I could get my hands on. After just a few weeks I caught up to the rest of the class. Now I am the best reader in the class. I was also the worst speller in my class. Now I am one of the best. If they can do that for me, they can do it for you."-Josh

Thirteen year-old Kevin always had trouble with reading. He felt embarrassed when others read better than he did. But listen to him now. "When I first came to your clinic, I thought it would be the same as all the others I had tried. But it helped me more than all the others. I can understand what I read, and it helped me with spelling, too. Thank you!! Forever!! -Sincerely, Kevin" After only 46 hours at Academic Associates, Kevin is reading above grade level for the first time in his life.

"My name is Tania. I'm 15 years old. Reading was always very hard for me. I felt inadequate because all my friends read very well. I used to get discouraged trying to do my homework. After taking the Academic Associates course I can read with the best of them. My grades improved and so did my confidence. If you have a reading problem you should take this course." Tania is very bright. Her reading level rose from 3rd to 10th grade level within two months.

"Cassie struggled with reading, but in just the second lesson at Academic Associates, she loved doing it and didn't want any help. She raced through each line. She only mispronounced about one word in every fifty. For a six year-old, that is fabulous! She shows such confidence and such an increase in speed I can hardly believe this is the same child as just one week ago."-Charlan Pennington, mother

For more true stories visit the Academic Associates site.